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Immagine del redattoreAlessio

#2 IDEA

Aggiornamento: 19 feb 2023

  • Imagine you want to buy a new TV 💪

  • Go to your trusted store and see that the products on display have a price that keeps changing 😮😮😮

  • You discover that they use a new purchasing system, the price lottery! 💥

  • How it works is very simple, you can buy an attempt at $1, $2 and $5 depending on the price, the discount increases 🏷️💲

  • You operate the wheel and if you like the price that comes out, you can buy it at a discount 💰💰💰



The idea is to apply a lottery system to the traditional physical sales method whereby customers, by paying the price of a ticket which varies between $1, $2 and $5, can try their luck and receive a discount on the product they want to buy, like 10%, 15% or 20%. Depending on the product and the ticket purchased, there may be more or less possibilities of receiving a greater and more frequent discount. After purchasing the ticket and trying his luck, the customer will see the final price of the product and decide whether to buy it or not.


Target 🎯

  • Retail consumer customers


Problem ⚠️

  • High ticket product


Experience 🎨

  • Lottery model applied to the sale of products

  • Purchase the product at discount price

Would you try this shopping experience?


For more details, write me an email and I will be happy to share them with you...

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